LWP Video Business Course

Learn how to actually make money doing video production. Become a freelancer.

In this course, I teach you all the things I know to make money with videography. That includes strategies to get clients, what to offer and how to talk to them.


$67 USD $79 USD

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Payment handled by Gumroad

Make money doing what you love!

You’re passionate about creating videos and it’s your dream to do it as a freelancer? This course teaches you everything you need to know to make that happen!

Becoming a freelancer can be very hard. You don’t know how to get clients, how much to charge, how to justify your rates, what kind of videos to sell and how to organize yourself etc.

Not knowing these things can easily hold you back from even trying to make money doing what you love. And if you try, not knowing these can cause you to fail easily.

That’s why I created this course. Here you will find answers to all of your questions. You will also find 8 strategies to get clients – the biggest problem of most freelancers and businesses. So you know exactly what to do.

Why should you learn from me?

I work as a freelancer since 2015, providing video creation and web design services. So I’ve seen the business side of freelancing from multiple perspectives and I know what works and what not.

When it comes to video work, I did freelance jobs where I did the full video production (planning, shooting, editing & color grading) and especially since Covid started, I did video editing jobs for digital agencies as well.

During these years, I had lots of ups and downs. But I always made it work somehow. So you can learn from my experiences and mistakes.

The fact that I provide different services as a freelancer gives me a good overview of the industry and how you can combine certain services to come up with unique offers. That’s something that really makes my course special.


Who am I?

I’m Pascal, a world traveler and video creator, originally from Germany, currently living in Thailand.

When I started creating videos, it was quite hard as quality gear was very expensive or not existent.

Today the problem is no longer the gear, but the missing of practical knowledge. So I made it my mission to teach people how to create great looking videos with simple and affordable cameras and gear.

65K+ followers

Worked with companies all around the world

5M+ video views

65K+ followers

Worked with companies all around the world

5M+ video views

The Modules

The course consists of 5 modules that ensure you learn color grading step by step.

#1 Preparation

Becoming a Freelancer is a huge step and it requires a bit of preparation. So in this module I give you my best tips on what you should do to prepare yourself and be productive. I also tell you what to sell and how videos work for marketing, so that you know what you’re talking about when you contact clients.

#2 Lead Generation and Sales

The most important thing as a freelancer is to constantly get new clients and projects. In order to do so, you need to learn how to generate leads (contacts) that you can then sell to. Sounds scary but my 8 strategies are actually quite easy to do. You’ll also learn how to talk to clients, create proposals, how to price yourself and how to get paid.

#3 Content Marketing

It’s important to understand how content marketing works, both for yourself but also for your clients. Video is content, so you will likely create content for your clients. If you do it right, your clients will get good results, like sales and continue working with you.

But you can also use content marketing to market your own services. I’ll also show you how.

#4 No Money?

Maybe you’re worried because you don’t have enough money to buy all the gear to shoot videos for your clients. Let me tell you, there is nothing to worry about.

I have a simple strategy that I use by myself all the time that always ensures, you get the money to get the gear you need.

(No, it does NOT involve credit cards or going into dept in any way!)

#5 How to Free up Time and Make More Money

Having more free time, while making more money sounds good, right? After being in business for a while, that’s absolutely realistic because as a freelancer/business person you have many options to free up time and increase your revenue. In this module, I show you how.

#6 Business tools

There are a lot of tools that make your daily business tasks easier. Here, I prepared a list with all my favourite apps.

#7 Conclusion and More Tips

At the end of the course, I talk generally about thinks that I learned during the years that help you be successful. Definitely worth listening to!

Why you should join this course


It saves you a lot of time

Business is always a bit of trial and error. But if you try things that you’re not sure if they work or not, you waste a lot of time. The strategies and tips you get in this course all work.

So if you implement them correctly (yes, it’s hard work – no get rich quick), you stop wasting time trying things that will eventually never work out.


Work as a freelancer

Freelancing gives you more freedom as you have full control over your time and you can earn a lot more money as an employee.

Of course, that also means that you have to organise yourself. There is no boss anymore… This courses teaches you how.



Different people have different sticking points in the process of becoming a video creator. That’s why I will keep developing this course in the future based on students input. So you find new content in there over time to further develop your skills.


Do what you love

If you’re reading this, it’s very likely that you love to create videos and you have talent.

Let me tell you a secret: You can do thinks you love to do much more than people that don’t love it. So you can become very good at it, what greatly increases your earning potential.

That’s why the life of some people seems to be just amazing. They do things they love and are talented in. So they can make a good amount of money.

I’m sure you can do the same if you’re passionated about creating videos. 


Help from others if you get the full LWP Package

By becoming a full LWP member (all 5 courses!), you get access to my private Facebook group, where you can ask questions, share your work and get feedback from me and others.

That’s super important to become successful quickly!

What LWP members say...

"Learn with Pascal really helped take my videography and photography game to the next level. There’s a ton of techniques that I learnt from the course that only comes with years of experience which Pascal has accumulated and shared with us here. The course is easy to follow and full of tips and tricks that do help in real life situation. I would recommend this course to anyone that’s looking to improve their videography skills or even someone who’s a total beginner and wish to learn."

- Kris R. (Full LWP Member)

"My wife and I are dedicated to improving our skills and Pascal's courses have filled some critical gaps in our training. His modules dig deep where necessary, but the content is fun and interesting, in addition to being super easy to follow. Where other courses just scratch the surface across a broad range of modules, Pascal has effectively separated each discipline into affordable individual collections that truly make you a better creator. The content is worth 25x the cost. Can't wait to continue working our way through his library!"

- Phil L. (Full LWP Member)

"This is a very helpful course. Especially the modules for shooting transitions and video editing were very helpful to me. I didn’t realize before, that it can make sense to do panning in every clip you shoot because maybe you can use it later for transitions. It was also very helpful for me how to put clips together, that they fit perfectly together. Even small things with maybe the steps from a person who is walking.
Also the video on how to do speed ramping was very well explained! I had a lot of problems with speed ramping before. But now, I think I understand it better and I am able to use it in my next video."

- Tamara Z. (Full LWP Member)

Save $176
and Get Full Access to
Learn with Pascal!

You want to learn my full video creation process? Here you go...

The Practical Videography Course is just one of 5 courses of my learning platform and community "Learn With Pascal" (LWP).

Full list of courses:

Additionally, full-access LWP members become part of the private LWP Facebook Group and get all my LUT & transition packs for free!

In the Facebook group you can share your videos to get feedback, direct answers to your questions, and you can participate in regular livestreams with me.

Content of the Course

16 Video Tutorials | 7:17 h+

Module #1 - Preparation
  1. How to Prepare Yourself to Start a Videography Business
  2. How to be productive
  3. What kind of videos and services can you sell?
  4. Understanding how videos work for Marketing
Module #2 - Lead Generation and Sales
  1. Don’t sell Videos
  2. Strategies to get Clients
  3. Client Interaction & Contracts
  4. How to Price Yourself & Get Paid
  5. How to write Proposals
Module #3 - Content Marketing
  1. Content Marketing & How to do it Right
Module #4 - No Money?
  1. No Money No Problem – How to start broke
Module #5 - How to Free up Time and Make More Money
  1. How to Free up Time and Make More Money
  2. How to Sell Multiple Services as Packages
Module #6 - Business tools
  1. My Favourite Business Tools for Videographers and Freelancers
Module #7 - Conclusion & More Tips
  1. Conclusion & More Tips


Is this course suitable for beginners or do you need to have experience?

I made this course for beginners. So it’s perfect for you. If you already make some money with videography but you’re not satisfied with the amount, this course can also help you to charge more and get more clients/projects.

What camera & gear should you have to make money?
Gear actually doesn’t matter as I show you an incredible strategy on how you can always have the necessary gear for a project, even if you’re very low on money. I tell you how in module #4.

Of course, you should have gear that produces at least good 1080p footage to be able to create portfolio videos before you work with clients. For that, even an M50 can do the job if done right,

How is the payment done?

The payment is handled by Gurucan. You will be redirected to their website where you can pay via credit card and PayPal. After that, you will get an email with access to the course. It’s a one-time payment. No future fees.

How does the guarantee work?

I’m 100% sure that you like the course and that it helps you become a better videographer. That’s why I give you a 14-day guarantee. So if you shouldn’t be satisfied, you can use the email you get from Gumroad to refund your order. No questions asked!

However, if there should be anything missing or you have any questions, you can always use the comment function inside the course and I will answer within 24-48 hours.

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